YETI New Color Launch – Rescue Red is Here

Today, YETI released a new seasonal colorway, Rescue Red!  

Rescue Red highlights and celebrates the backcountry first responders and rescue teams from the mountains all the way to the ocean. The people that are there in the moment when a great day out in nature turns potentially devastating. 

As you are heading out on your next adventures on the trail, on a surfboard, or soaking up some last of the season snow – celebrate those individuals that keep us safe and stand out with products from the Rescue Red collection.

YETI is also extending the Mother’s Day Free Text and Monogram promo that launched last week (see our previous post) and it will now run through 4/21! This promo is also eligible on the new Rescue Red drinkware so what a perfect time to get Mom a customized gift in the new YETI color! 

Shop the new Rescue Red collection here.

Learn more about the Mother’s Day promotion here.

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