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Consider this: According to Plano’s own research, gear organization is a major barrier preventing people from getting outdoors as often as they’d like.
What they found:
If any of the above sounds like you, Plano has recently introduced its new, adventure-ready GoNow storage system. Designed to elevate outdoor gear storage and organization and address common “pain points,” the GoNow system features both small and large boxes and a host of accessories designed to keep gear organized, accessible, and ready at a moment’s notice.

Plano GoNow Boxes
At the center of the system is the GoNow Box, available in small and large sizes. These are engineered to organize essential gear so you can access everything you need quickly and efficiently.
Designed for durability and usability in real outdoor conditions, GoNow boxes feature weather-resistant construction, customizable internal organization, and a modular design that allows users to expand functionality with accessories tailored to specific pursuits.
They are optimized for stacking and transport, with deliberate sizing developed through extensive research around vehicle storage, carry ergonomics, and compatibility with popular gear storage formats.
Key features:
GoNow Box – Small: 20.0” L x 15.6” W x 12.3” H; GoNow Box – Large: 31.8” L x 19.7” W x 12.5” H
In addition to the boxes, Plano also offers what they call “Pursuit Kits” tailored to various outdoor activities like fishing, hunting, and camping. An ecosystem of accessories is also available, like a gun cleaning rest, a Lid Keeper that creates an external storage solution for frequently used items, a MOLLE board for the box lid’s underside, and various other gear.

With intuitive organization, durable construction, and modular accessories tailored to different pursuits, Plano’s GoNow helps eliminate the frustration of misplaced equipment and last-minute searching. The result is a streamlined system designed to save time and reduce unnecessary spending on duplicate gear, ultimately making it easier to get outside more often and focus on the adventure ahead.
“…Outdoor activities require a lot of gear and preparation, and most products being used today either lack organization features or are overbuilt and overpriced for their intended use,” said Matt Spafford, Director, Brand & Product at Plano. “The new GoNow system was designed with features that help people store gear more efficiently and that will stand up to the use and abuse of the field.
“We’ve developed a system that not only allows people to organize and transport gear efficiently, but also that can be customized with accessories based on the way that they intend to use it. With modular accessories and customizable internal organization, users can truly build a system that fits the way they enjoy the outdoors.”
Plano
GoNow Storage Box
MSRP: $99.95 (Small), $149.95 (Large)
URL: planooutdoors.com
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